Another Shirt Please is one of our favourite labels at the moment and their straightforward approach to clothing is something we hugely admire. Their take on the most quintessential of menswear items, the humble shirt, has been elevated to new levels through the use of fabric, a wide array of cuts and attention to detail. We thought it high time to catch up with the guys behind the brand and talk about inspiration, the future and, of course, shirts.
Peggs & son: We have to ask the question that you have probably answered many times before. Why did you choose to focus on shirts?
Oskar and Carl: We had trouble finding shirts that we really liked especially when it came to the fabrics. It felt like most brands out there just made shirts to fill out the collection focusing on other stuff like shoes, tailoring and jeans. So, we had to make that shirt who got the respect it deserved ourselves. We also love shirts, so it became very natural in a way.
P&s: Where does the inspiration come from with regards to cuts, materials and features? Favourite shirts you own, vintage styles or something else entirely?
C: One of the first things we said when we started A.S.P was that we would never compromise when it came to fabrics and manufacture. We always do shirts that we, ourselves, will wear with pride. At the moment we have three styles and each style is the perfect fit for each one of us (we were three friends who started A.S.P). Of course we are inspired by our old favourite shirts. And life in general.
P&s: How do you go about sourcing your materials?
O: We never really make up our minds before we sit down with all the fabrics we sourced from our favourite mills. We put everything on the floor, put on some great music and just let it happen.
P&s: The 102 style is a fairly unusual design and not something you see in modern menswear too often. How did the concept for a loose fitting shirt with formal features come about?
C: This is Oskar’s favourite style so I’ll let him explain this one.
O: I always spend a couple of weeks in the north of Sweden at my families country cabin, hanging out with mosquitos and fly fishing. A few years ago I found my fathers old oversized red shirt collecting dust in a box. I loved it and started wearing it all the time. People started asking where I got the shirt and as nothing similar was around we used it as inspiration and it became style 102 for A.S.P.
P&s: Do you plan to add any more styles to your collections in the future?
O & C: Yes we do. For Autumn 2014 we will add some nice new bits. Keep your eyes open, it’s gonna be great!
P&s: What are you working on at the moment?
O: There is a lot going on at the moment. The new collection is out, we updated our web shop and we are due to open our first store in Stockholm next to our dear friends at the Swedish bag maker Sandqvist. We are also working on the new collection and one of us is also searching for love. Busy times.
P&s: Busy times indeed. Would you consider doing collaborations in the future? Are there any in the pipeline?
O: The first colab we did was with the garment care company TGC which just been released. A detergent named “Gin & Tonic” scented with juniper oil. It was so much fun that we are already working on doing some new ones.
P&s: We suppose with a name like Another Shirt Please it would be difficult, but have you considered widening the output of your label to include different garments?
C: We don’t really find it difficult if we would like to add something other than a shirt to our collection. We are already doing it. Just wait and see.
P&s: Intriguing, we look forward to seeing that. You used to work at Acne, how do they feel about A.S.P, are they supportive of what you do?
O & C: That’s correct. All three of us are former employes of Acne. We still have friends there who are supportive but we don’t really have any communication with Acne as a company.
P&s: Finally, do you have a favourite shirt of this new collection (ours would be the 101 Secret Garden Grey)?
C: Great choice! That hand feel is just amazing. We all have different favourites, as you can imagine reading the above. Oskar’s is 102 Oskar. Duh. The red colour is almost exactly the same as the dusty old piece mentioned earlier. Anders has a very soft spot for 101 Oxford being the “crazy” economic guy in our company. My favourite is 201 Cool Cat. For me it is the best shirt we have ever made.
Many thanks to Carl, Oskar and Anders from Another Shirt Please for giving us the time to carry out this interview. To shop the whole A.S.P. collection, please head on over to our online store.