Category Archives: Battenwear

NEW BATTENWEAR COLLECTION

NEW BATTENWEAR COLLECTION

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NEW BATTENWEAR COLLECTION

Combining his love of surfing & the outdoors, Battenwear is the brainchild of resident New Yorker Shinya Hasegawa. The latest collection has landed here in store and, as expected, it manages to blend styles as varied as military clothing and classic sportswear with Hagesawa’s distinctive flair.

One of the highlights for us is the Travel Shell Parka (above), a piece that has been crafted in the USA from a water repellant, durable 60/40 cloth. The khaki exterior features a multitude of pockets that have been paired with a tonal orange interior for a  smart look that harks back to the halcyon days of ’70s American outdoor hiking gear.

Another of our picks is the Warm-Up Fleece (below), a cosy number that comes in a natural colourway. The relaxed fit has been paired with raglan style sleeves, tonal cuffs and contrast pocket detailing. Two hip pockets and a zip fastened front complete the look.

We also love the sweats and accessories from the latest collection. The Reach-Up Sweatshirt is a style that returns each season, as do the Travel and Field Caps. You can take a look at the collection in full either in store or online now

NEW BATTENWEAR COLLECTION NEW BATTENWEAR COLLECTION NEW BATTENWEAR COLLECTION NEW BATTENWEAR COLLECTION NEW BATTENWEAR COLLECTION NEW BATTENWEAR COLLECTION NEW BATTENWEAR COLLECTION

SUMMER CITY STYLE WITH JAKE STORY FROM OVERDILUTED

SUMMER CITY STYLE WITH JAKE STORY FROM OVERDILUTED

JAKE STORY SUMMER SHOOT

Once again we have teamed up with local Brighton menswear and lifestyle blogger Jake Story of Overdiluted to get his take on this season’s arrivals. Now that the sun is out, we took to the streets of our hometown to test some city summer looks. See more below…

There’s a distinct difference between summer style at home and what you might wear on holiday, which I feel is important to think about when it comes to buying for the current season. You don’t want a Club Tropicana style wardrobe going on when it’s 17 degrees and a bit overcast outside. Generally, we’re blessed with pretty good weather here in Brighton, but there’s always that sea breeze to contend with, which makes the straight up shorts and t-shirt look worth thinking twice about.

My rule of thumb for the summer is that when you wear shorts, opt for an extra layer or at least a long sleeve on your top half. Likewise, go for trousers that offer breathability and wear them with shorter sleeves. Sometimes, it’s even worth sizing up for t-shirts to get that extra bit of breathability along with a relaxed style… when the weather’s great, it’s all about feeling nice and comfortable.”

JAKE STORY SUMMER SHOOT JAKE STORY SUMMER SHOOTJAKE STORY SUMMER SHOOT

The Battenwear Coach Jacket is a real standout piece that’ll get wear all year round, it’s just so workable and easily layered. The CMMN Arthur Sweat I styled it with offers a nice pop of colour while the relaxed style ensures it never feels close or restricting on warmer days. I like this outfit because you could imagine it with an extra layer and some dark denim and boots for autumn/winter. That kind of longevity is always good, even YMC Sunglasses come in handy on those bright, winter days, so it’s worth trying to consider how things might work in colder climes.”

 


 

JAKE STORY SUMMER SHOOT JAKE STORY SUMMER SHOOT JAKE STORY SUMMER SHOOTJAKE STORY SUMMER SHOOT

“Pairing the light and bright YMC Malick Shirt with the Stan Ray Painter Pant offers a nice way of keeping the colours interesting while still fairly subtle, which I think is helped by the simplicity of the Aquascutum Cullen Plain Tee underneath. I’m usually pretty muted with colour, but while summer’s here, you may as well make the most of it and use it as an opportunity to experiment a little.”

 


 

JAKE STORY SUMMER SHOOT JAKE STORY SUMMER SHOOT JAKE STORY SUMMER SHOOTJAKE STORY SUMMER SHOOT

Of course, it’d be criminal not to talk about Brighton and summer without mentioning the beach. My final look is perfect for a lazy day down making the most of living right on the South Coast. Nothing crazy, just straight up gear that works well for laid back summer days, wherever they might be spent. I’m a big Armor Lux fan for the quality and price they offer and the summer variant of their Sailor Shirt is the perfect lightweight tee you’ll get loads of wear out of. The showstopper is the Porter – Yoshida Helmet Bag. It’s got that statement vibe you’d expect from Porter but still simple enough for the practicality of a day at the beach. Carrying your suncream and frisbee never looked so good.”

 

Many thanks to Jake for taking the time to put this shoot together. If you haven’t already, be sure to take a look at his Overdiluted blog. You can shop all the clothing and accessories featured in this look either in store or over on the website now.

GETTING OUTDOORS WITH BATTENWEAR

GETTING OUTDOORS WITH BATTENWEAR

GETTING OUTDOORS WITH BATTENWEAR

Truth be told, we’ve had just about enough of winter. The glimpses of sunshine that spring has given us so far has us eager to stash the winter coats away, grab some lighter layers and head outside. Thankfully the latest collection from New York based label Battenwear is made with the great outdoors in mind. Head designer Shinya Hasegawa has a love of both surfing and adventure and these two passions can clearly be seen in his clothing.

SS17 continues this trend and amongst the latest arrivals are bold graphic tees, climbing pants and vibrant patterned shirts. With this in mind, we decided it was time to take a long overdue visit to Brighton beach to soak up some rays. For us, a highlight from the collection has to be the Five Pocket Island Shirt, a relaxed number ideal for the summer weather. Coming in a vivid navy pyramid print throughout, it has been made in the USA from lightweight cotton. A utilitarian focus is seen in the five front pockets, regular fit and curved hem.

Another standout is Tortoise Tee, featuring graphic detailing on the chest and reverse. We paired it with the Field Cap, a peaked number that comes in a pleasingly refreshing salmon colourway. Be sure to take a look at the full Battenwear collection either in store or online now.

 

GETTING OUTDOORS WITH BATTENWEAR GETTING OUTDOORS WITH BATTENWEAR GETTING OUTDOORS WITH BATTENWEAR GETTING OUTDOORS WITH BATTENWEAR